Amy Rabinovitz, San Jose Examiner, October 22, 2010
Now is the time to sign up for the Nov. 13, LIVERight Zumbathon at Stanford.Last January, over 300 people participated in this fundraising event, and the organizers are setting their sights on doubling that to 600 people on November 13. All funds raised benefit Jade Ribbon Campaign to fight liver cancer. So have some fun and do a lot of good!
Encouraging breast cancer survivors to get moving
Vicky Hallett, Washington Post, Thursday, September 23, 2010
Last October, Tracey McKee’s experience with Breast Cancer Awareness Month was personal: She learned she had Stage 3 of the disease. After undergoing a modified radical mastectomy, the 39-year-old was quickly cancer-free. But she was left with a tightness around her chest that felt like she was wearing a shrunken sports bra, arms that refused to lift above her head and general exhaustion.
Alberto Perlman – Zumba® Fitness L.L.C.
Laura Pennino interviews Alberto Perlman, CEO and co-founder of Zumba® Fitness, a dance-fitness program that combines Latin music and dance moves, and resistance training, into a regiment of interval aerobic training. The “Zumba® Fitness-Party” is an amazing story of branding development that includes instructor certification, a clothing product line, and even a partnership with The Kellogg Co. and Special K breakfast cereal.
Article from The Business Maker, September 2010: http://www.thebusinessmakers.com/episodes/shows/2010/september-2010/episode-274/alberto-pearlman.html
Cooking Light Article: http://www.zumba.com/press/cooking-light.pdf
“Just two years ago, less than one million people tried the Zumba workout. Today: Seven times that—in 60,000 locations in 105 countries.
It’s no wonder. The Zumba workout program, which combines Latin dance moves with resistance training, provides an intense workout no matter your fitness level (and no, you don’t have to be a seasoned salsa dancer to pick up the steps). It also burns anywhere from 400 to 500 calories per 45-minute session—or more, depending on how intensely you move. Thanks to the upbeat music and “party” exercise atmosphere, Zumba also has the reputation for being one of the hottest (and most fun) cardio workouts out there right now. So we had to ask: Does the Zumba workout live up to the hype?”
And check this out! When you google search “Zumba” this article pops up on page 5!
via Zumba with Alena